Why Insurance Agencies Should Offer Real-Time Quotes
The benefits of offering real-time quoting services.
In the past, the process of creating insurance quotes was painstaking and time-consuming. Insurance agents would manually compile quotes from their various carriers before coming back to the prospective client with their options. Not only was this process inefficient, but it also introduced the possibility of human error. Fortunately, new technologies have made quote production faster, easier, and more accurate than ever. The insurance agencies that invest in this software and offer real-time quotes on their insurance website can provide considerable value to their site visitors and drive conversions. Still not convinced? Then here are some of the reasons why insurance agencies should offer real-time quotes.
- Improved Customer Service
Today, people expect instant gratification in everything that they do. Insurance agencies that want to offer their clients the best service need to be ready to accommodate them, no matter what time of day they seek assistance. By incorporating real-time quoting software on your agency’s site, you can offer visitors insurance quotes 24/7. Not only does this allow you to make sales at any time of day, but it also allows you to stand out from your slower, less accommodating rivals.
- Competitive Edge
As previously mentioned, real-time quoting allows you to serve clients at their convenience and stand out from your slower competitors. Because the insurance industry is hyper-competitive, it always pays to set yourself apart from the other agencies and brokerages in your area. By investing in real-time quoting software, you can gain a competitive edge over the other agencies that are slow to modernize and appeal to a client base that values immediacy and good service.
- Increased Productivity
When you use software to create quotes, you free up your employees to handle other tasks. For instance, your agents can invest more time in improving client-relations and working on risk management plans and strategies. Not only will this increase your agency’s productivity, but it will also lead to better customer service as well.
These are some of the reasons why your agency should invest in real-time quoting software. Interested in upgrading your insurance website to include automatic quotes and other valuable features? If so, then turn to the experts at GTK Analytics. Our digital marketing and website development teams are ready to bring your online vision to life.